TmaxSoft to expand European operation through partner recruitment drive

TmaxSoft, a specialist in middleware and enterprise IT infrastructure, is recruiting channel partners as part of an aggressive expansion program in EMEA. Integral to this expansion will be a focus on building a channel network in Germany, France, Spain, Italy, Benelux, Middle East and Africa.

Founded in 1997, our portfolio of mission-critical enterprise software includes OpenFrame, a high-performance and highly scalable Mainframe re-hosting solution, the TIBERO relational database management system, and JEUS, a web application server for Java EE.

TmaxSoft is a dominant player in our native South Korea, with over 40 per cent of the domestic market. With international sales representing double-digit growth, we’re looking to expand our global operations further by recruiting partners across EMEA. By targeting value added distributors, value-added resellers and systems integrators, we’re looking for viable alternatives to the traditional relational database and middleware suppliers and to establish a firm presence in the space of mainframe modernization.

Bruce Choi, Head of EMEA, TmaxSoft stated: “TmaxSoft plans to accomplish its vision of becoming one of the world’s top software company by demonstrating the competitiveness of its products as it expands globally. Success in EMEA is crucial for our growth plans and realizing our goal. We know that there is a major opportunity throughout Europe and beyond to make a real difference to end users and our partners. We are looking for specialist partners to help us make an impact in this critical market for us. It is certainly a case of quality over quantity here. We want to make sure that we have right partners in place that really know their market.”

As organizations start to take on more and more complex operations in an increasingly competitive environment, many are finding that their legacy infrastructure and tools are either too costly, difficult to maintain or both.

In the RDBMS world, there has, up until now, been a perception that there is nothing else out there, other than Oracle, which can deal with high data volumes. As such, IT departments have continued to hand over money and hope that they do not find themselves in an ‘under-licensed’ situation.

The opportunity for the channel to make good margins and keep customers happy is therefore restricted. We have already proved in other markets that we are a viable competitor to Oracle and can provide better pricing models for our partners to really make money from selling our products. It also differentiates them from competitors by giving them a product that can compete and is compatible with Oracle’s databases.

If you are a partner interested in TmaxSoft please contact Carl Davies on carl.davies@tmaxsoft.com



Categories: TIBERO, TmaxSoft

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